How to open your own sauna from scratch. How to open a sauna - a business for those who like it hot. How to open a sauna: registering a business

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The business plan reflects the main points of opening a private sauna (bath) and further running this business. In this business plan, we do not distinguish between the concepts of “sauna” and “bath”, but understand them as equivalent. This is quite justified for the reason that both the bathhouse and the sauna provide virtually the same range of services, and differ only in the method of heating the steam room.

Deciding to open your own sauna or bathhouse is a great way to start your own business for several reasons. Firstly, the demand for the services of such establishments is constantly growing, which means you will definitely not have a shortage of clients. Secondly, the financial investment in starting this business is quite small and is accessible to many beginning entrepreneurs. If you want to open your own business, opening a sauna or bathhouse is a great way to do it.

Business plan for a sauna (bath)

Overview section
This business plan provides for the opening of a bathhouse (sauna) providing recreation services for private clients (individuals).
The organizational and legal form of doing business is an individual entrepreneur. This is due to the fact that the main consumers of the product are individuals, therefore, this approach will reduce the tax burden and simplify reporting and accounting.
The degree of success of the project, given the high demand for this type of service, is assessed as quite high. Despite the large number of already existing establishments of this type, newly opened ones also receive their customers.
Description of the enterprise
It is planned to open a bathhouse (sauna), providing a full range of services for clients with round-the-clock operation.
Description of services
This business plan provides for the opening of a bathhouse (sauna) providing the following range of services:
- healing the body in the steam room
- healing the body in the pool
- rest room services
- provision of accessories for bath services
- other services
Market analysis
In this section of the business plan, it is necessary to give a detailed description of the market for bathhouse services in your locality, indicate the locations of potential competitors, and it is also advisable to identify possible shortcomings in their work, in order to then eliminate them in the operation of your own bathhouse.
Production plan
The first step in the process of implementing a business plan for a bathhouse (sauna) is to decide on the premises. The minimum size of the room for a sauna should be about 70 square meters. This includes:
- rest room – 15 square meters
- billiard room – 15 square meters
- swimming pool – 15 square meters
- sauna + shower – 15 square meters
- utility room – 10 square meters
The size of the room may be smaller, but in this case visitors will feel less comfortable.
A suitable premises can either be purchased as a property or a long-term lease agreement can be concluded. The first option is preferable, since it is better to bear the initial costs of organizing a sauna on your own premises, so as not to end up in unpleasant situations in the future (cancellation of the lease, changes in legislation, etc.).
Once the premises have been selected, it is necessary to prepare it for work accordingly. It is better to entrust the organization of a bathhouse and a swimming pool to professionals, as well as the design and decoration of a relaxation room. After this, you need to purchase a billiard table and other equipment for the billiard room. When all the premises are finally ready for work, you can proceed to hiring staff. For normal operation of the sauna (bath), the following personnel will be required:
- manager – 1 person
- worker for maintenance of communications and equipment – ​​1 person
- administrator – 1 person
- cleaning lady – 1 person
Sometimes a massage room, solarium and minibar are added to the sauna services. In this case, additional staff may be required, and the size of the premises will have to increase accordingly.
After recruiting staff, you can move on to an advertising campaign. Depending on the size of the settlement and the dispersion of potential customers, the following advertising channels can be used:
- commercials on local radio and television
- advertising blocks in local newspapers and magazines
- banners and streamers on the central highway near the sauna location
- installation of pillars and signs
- Internet advertising
You can also use advertising in the entrances of nearby houses - this will allow you to reach all potential customers.
In general, how quickly your sauna (bath) will acquire regular visitors, who will make the main cash register for the establishment, will depend on the competent implementation of the advertising campaign.
Financial plan
In this section we will consider in detail the financial component of the project to create a sauna (bath).
Expenses:
- premises – 5,000,000 rubles
- staff salary – 1,000,000 rubles per year
- advertising – 200,000 rubles per year
Total: 6,200,000 rubles per year are needed to start (actually 1,200,000, since the premises are an asset and can be sold at any time).
Income:
- sauna services – 1,500 rubles per hour (from 150,000 to 300,000 rubles per month)
Total: from 1,800,000 to 3,600,000 rubles per year
Calculations show that the payback period for a sauna is about two years, which is a good indicator for a small business. In addition, this period can be reduced by providing additional services and generating additional profit.

Since ancient times, saunas have been used for healing, maintaining personal hygiene, and for relaxation. Today, such establishments are used only for the latter - people like to change the environment and relax in different ways, because it really gets boring every weekend to walk in the park or go for a ride in nature, variety is everything to us. But each establishment has an owner, and the services are far from free, so each of the visitors at least once involuntarily thought “it would be cool to open your own sauna.”

Indeed, a sauna as a business is a cool thing and, at first glance, understandable, but this is only if you are a client. It seems to you that there is nothing complicated, you received clients - equipped them with everything they needed, took money from them, and also sold something if you didn’t have enough of your own (many establishments of this kind have bars and “mini stores” so that clients can buy alcoholic drinks, food and other food products, if those you took with you have run out).

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The main difficulty in this business concerns not the technical issues (construction of the premises, or its equipment if you bought the building, purchasing the necessary equipment, setting it up and starting it up, etc.), but the legal ones. Obtaining all the documents and making a premises that complies with legal standards is not only difficult, but also expensive. The next difficult stage will be attracting visitors, despite the apparent attractiveness of such a type of leisure as a sauna, in percentage terms it ranks very little among other types of recreation. Therefore, you will have to fight for clients; in our article you will read an almost ready-made business plan on how to open a sauna and where to get your first visitors.

We advise you to approach each stage with full responsibility and try to save on everything. If you have the opportunity to order the production of something and lose a week of time, instead of buying a ready-made option, but at the same time save a decent amount, then do just that.

How much money do you need to open a sauna?

Depending on the location where the opening is planned, as well as the level of the establishment, prices can vary significantly, but we will provide you with approximate numbers that you can use as a guide. For example, if you undertake all the construction work yourself or “kind contractors who are ready to work for food”, and the placement is planned near the house as a “small business for the soul”, then the costs will be insignificant, but when it comes to the fact that a sauna - a ready-made business capable of generating thousands of dollars in income, a completely different approach is needed, as are the amounts spent on each stage of establishing your own business.

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There are several options for starting this type of business. The first is more complex but less expensive, plus there is the opportunity to do all the stages in your own way, we are talking about building from scratch or buying a “box”, which is then overhauled. The second way is to buy a ready-made business sauna, but here you need to prepare a huge amount (essentially, how much the seller will ask, since it is very difficult to navigate this market, even within the same city, prices for saunas can “fluctuate” ten times, one will ask for 10 000 dollars, since the premises are rented and only a place with equipment is for sale, the other – 150,000, because he has his own building with everything necessary for work, an established base of regular customers, recently completed renovations and a great reputation as one of the best institutions in this industry) .

For those who decide to build a sauna for business “on their own”, they will have to prepare about 100,000 dollars, about 60 will go to the construction (or purchase of an already built, but not ready for operation) building, the remaining money will go to the purchase of equipment and its installation , as well as the first stage of work (injection into employee salaries, advertising, purchasing “consumables”, paying for utilities and everything like that - the list of expenses will be huge).

You built a sauna for business, but where to attract customers?

Consumers are important for any business - if they are not there, then you will not see success as your ears. A sauna as a business is no different - it’s worth taking care of clients in advance, experienced businessmen suggest, and not unreasonably, to check demand in advance by giving an advertising campaign to a non-existent enterprise, but from the same area that you want to get into. The costs are small, but it will help to finally decide whether to start or not.

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So, even if you built a sauna (or bought a ready-made one), where will you get your first clients? Since the target audience is, in principle, any person (this is not special equipment for factories, or cosmetics aimed at expensive beauty salons), therefore “mass types of advertising” such as billboards, city lights and other “outdoor advertising” are perfect.

Since now everyone has the Internet, you shouldn’t let it out of your sight. Social networks are especially good for advertising; by creating a group there and starting a competition, you can get your first clients, albeit free ones, who will then happily tell your friends about your “win on the Internet,” which has brought quite tangible results. In the future, the group can be run both to attract clients and to provide feedback from former visitors.

For those who are especially aspiring, we advise you to create a beautiful website where you can post photos of the sauna, a list of services provided and contacts of your company. Contextual advertising systems will help attract customers without spending huge budgets “for nothing” and tracking efficiency (which is impossible when “distributing leaflets” or “outdoor advertising”).

What equipment is needed to open a sauna?

First of all, let's talk about the room itself - the optimal size is about 150 "squares", this is enough for several steam rooms, a swimming pool, a shower and a jacuzzi - in general, you will have everything that the client's heart desires. If you want to make a more modest establishment, then 50-60 square meters with one steam room, shower and swimming pool will be enough; for most visitors, who are a company of 4-6 people, such an establishment will be suitable, as a result of which your initial investment will decrease, and a sauna for the client will have more affordable entertainment.

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For businessmen who do not spare the “first money”, we can recommend a number of related services that are popular, for example, massage chairs, steam rooms and other representatives of “technical miracles”. As for the furniture, materials used in decoration and other interior elements, there’s no point in saving money here either, because the point is in expensive equipment and high prices for services if shabby walls and peeling finishes will completely discourage you from visiting your sauna again...

How much money can a sauna bring in?

In the case where you have made a huge investment in equipment and interior, have chosen a good location, the annual profit can vary from 100 to 150 thousand dollars, this is a good indicator for a type of business such as a sauna. With simple mathematical calculations, it will become clear that after ~3 years you will be able to “recoup” the initially invested 150 (for example) thousand dollars, and then profit will await you...

Opening a sauna is a profitable business. The market is not crowded, there are places to enter. When investing large sums, you can get about 3-5 thousand dollars per month. The sauna business plan must be thought out in advance so that the calculations are extremely clear.

Starting investments: 200 thousand rubles.The number of employees: 10 people
Planned income per month: 250 thousand rubles.Market competition: low
Approximate monthly expenses: 160 thousand rubles.Payback:2 years

When opening a bathhouse, you need to think about what types of services you will provide to your visitors. If a hammam is equipped, care should be taken to continuously heat the stones. If you have Japanese ofuro, you will need to purchase barrels and prepare ice water and sawdust for them. You can also offer various types of massage: classic, Thai, anti-cellulite. At least a five-meter swimming pool should be located on the territory of the bathhouse.

Instructions on how to open and what you need to do it

Before developing a business plan, you need to think about what format of sauna you want. Will it be a small building in the yard or a decent room in the central areas where there is good traffic. At the initial stage, the question arises: how to open a sauna from scratch? Let's consider the option of renting a premises of 150 sq.m.

Stage 1 – registration and preparation of documents

When opening a bathhouse, the registrar needs to enter OKVED 93.04 (physical education and recreational activities) into the permitting documents. When opening a sauna, you should ensure that you have the following documents:

  • permits from the SES and fire service;
  • laundry agreement;
  • constituent documents and seal;
  • contract for disinfection and deratization;
  • waste removal agreement.

Stage 2 – search for premises

In order to be spacious and comfortable, it is better to select a room with an area of ​​at least 150 sq.m. The location should be chosen so that the greatest number of people know about the sauna. Fitness centers and entertainment complexes are ideal. The following rooms are required:

  • steam room with stone and wood stove;
  • locker room;
  • jacuzzi;
  • pool;
  • toilet;
  • rest room;
  • shower room

Stage 3 – purchase and installation of necessary equipment

You need to equip the bathhouse with the following items:

  • showers (from RUR 6,000);
  • stoves (from RUR 15,000);
  • table (from 3,000 rub.);
  • chairs (from RUR 1,000);
  • sofas (from 10,000 rub.);
  • TV (from RUR 12,000);
  • air conditioning (from RUB 10,000);
  • filtering equipment for the pool (from RUR 7,000);
  • benches (from RUR 5,000);
  • mirror (from 800 rub.);
  • hangers (from 100 rub.).

Stage 4 – selection of employees

If the complex operates around the clock, then about 10 people will need to be hired. The following personnel are needed in the sauna:

  • 2 administrators;
  • masseur;
  • cleaning woman;
  • accountant;
  • 2 workers;
  • 2 guards.

The attendance of this establishment depends on the professionalism of the employees. Massage therapists must know various massage techniques in order to provide a wider range of services. Administrators are required to be responsible, friendly and friendly.

Stage 5 – promotion and advertising

There is no target audience for this type of business. Anyone can come to the sauna. You can promote your sauna like this:

  • distributing leaflets in the entertainment center;
  • contextual advertising on social networks;
  • holding sweepstakes and promotions;
  • congratulations to clients on holidays;
  • TV alert;
  • creation of a corporate website.

Financial plan

Sauna as a business attracts interested investors. Financial planning should be done at least a month before the opening of the sauna. The payback period is 1-2 years.

How much does it cost to open a sauna? Expenditure:

  • rent of premises of 150 sq. m. (200,000 rub.);
  • purchase of equipment (from RUR 70,000);
  • payment for electricity, water, heating (RUB 50,000);
  • salary for 10 employees per month (RUB 80,000);
  • contributions to tax and funds (RUB 30,000);
  • fee for registering a legal entity (RUB 10,000).

Total expenses: 440 thousand rubles.

Possible risks

If you have rented an existing sauna, then now you need to think not only about your own business. You need to understand that you will have to pay rent monthly.

If the same employees still work in the rented sauna, then it may be more difficult to work with them. But you need to understand that there are risks in any business, so you need to boldly step forward.

Many people starting their first business are interested in the bath business. How to open a sauna from scratch and how much does it cost? Let's consider the question.

Basics

Over the past few years, sauna services in Russia have been in great demand, which has not subsided over time. The reasons lie in a certain ritual significance that Russian people attach to visiting similar establishments.

Currently, two main options are in demand: baths, which are designed to be visited by a large number of people at the same time at a low price, and saunas for at least 12 people. The price of the service in the latter case is, according to calculations, up to 1.5 thousand rubles per hour or more in luxury establishments.

It is not necessary to strive for large scale right away. At first, you can get by with a relatively modest sauna that provides a variety of related services.

This will allow you to accumulate a certain client base of satisfied visitors, they will then recommend the establishment to their friends, etc. If the sauna can establish itself well, in the future it will no longer have problems with clients; the question of whether it is profitable to engage in this business will no longer arise.

Registration

The best option for running a business alone is to register as an individual entrepreneur. The form of taxation is UTII. The area in the sauna and bathhouse business is optimally suited to this option. The OKVED code required for registration is 93.04, that is, physical education and recreational activities.

The standards and requirements for saunas should be considered in advance. All of them are listed in SNiP 05/31/2003. Interaction with sanitary services is carried out within the framework of SanPin 2.1.2.

For registration you will also need the following package of documents:

  1. Permission from the fire service and SES.
  2. Agreements for lamp disposal, disinfection, disinfestation and waste removal.
  3. Agreement with laundry service.
  4. Enterprise sanitary control program.
  5. Contract for maintenance of the building ventilation system.

Portable sauna

Buying a portable sauna is another option for running a small business. The only thing you need is a portable sauna itself. A special device based on infrared rays is delivered to the client upon his request and rented for a certain time. For this option, you don’t even need to fill out any documents.

On the other hand, there will be a need for a dispatcher who will take orders and a driver who will deliver the device to the client. At first, the owner himself can take on one or more roles, but this will result in a very heavy burden.

Full size sauna

Their services are more widely in demand, as they provide significantly more benefits to clients, which translates into greater profitability. Among the advantages is the possibility of creating a small team, among whose members all responsibilities can be delegated.

The main disadvantage is the huge start-up costs. They can reach or exceed 10 million rubles. Considerable funds will have to be invested in maintaining the work. All this results in serious risks for the businessman when implemented.

Here you can download it ready to use as a sample.

Room

For productive work you will need a room of at least 100 square meters. On the square you can arrange a locker room, steam room, shower, relaxation room, and a compact swimming pool. If you plan to provide related services, for example, massage, it is necessary to foresee and calculate the area for them in advance.

Many, in an attempt to save money, rent the premises of former bathhouses, hoping that less money will be spent on refurbishment. In practice, the costs are approximately equal. In addition, today it is possible to erect a building completely from scratch - in this case, modern materials and technologies will come to the rescue. One can say even more: renting a room for a sauna is far from the best option.

First of all, you will need to pay part of the proceeds to the landlord every month. If your business starts unsuccessfully, you can always rent out your own premises or sell them, so the idea is quite profitable.

Equipment and sanitary requirements

There are quite serious requirements for saunas:

  • It is prohibited to install a sauna in basements and in areas directly adjacent to those in which there are more than 100 people.
  • A sauna is allowed to be installed in residential buildings only in cases where there is sufficient heat and sound insulation. Otherwise, a separate building or a public building will be required. In the latter case, the sauna must have a separate exit.
  • The ceiling height in the steam room is from 2 m, the volume is up to 24 cubic meters, the temperature is not higher than 110 degrees, and sufficient ventilation must be ensured.
  • Windows must be equipped with opening transoms.
  • Resinous materials are strictly prohibited for use in sheathing.
  • Washing equipment must be made of materials that are resistant to disinfection and high temperatures. The same applies to furniture.
  • Fire detectors must be present in the premises.

Staff

The OK moment must be approached very carefully, since the staff plays a huge role. The number of employees directly depends on what additional services you plan to provide, for example, cryotherapy (special cryochambers will be required).

For example, if it is organized, it cannot do without a massage therapist. You will definitely need an administrator and an accountant. In order to keep everything properly clean, you will need to hire a cleaner. Considering the specifics of the activity, it is advisable to also hire a security guard.

When hiring, you should pay special attention to people's character traits: politeness, pleasant appearance and responsibility. All of them must be able to communicate with clients. The specific amount of employee wages is formed based on the sauna business plan with calculations.

Room structure

Each sauna must have several mandatory areas:

  1. The hall into which visitors enter immediately from the entrance. Here the administrator meets them and makes all the necessary calculations. It would be useful to organize the sale of bath accessories;
  2. Individual cabins. The number depends on the planned attendance, but most often no more than 6.
  3. Dormitory room with a large illuminated swimming pool. Billiard tables, swimming pools, and recreation rooms are often installed here. The presence of a hammam, a font and other similar options gives the establishment a special chic.
  4. Separate rooms for SPA treatments, massages, etc.
  5. Spacious premises for administrative needs. No self-respecting sauna can do without them. If possible, it is worth organizing separate offices for the administrator, accountant, etc.
  6. Cafe - this area is completely optional and most often sauna owners do without it. The reason is the need to obtain many additional permits. As a rule, all expenses for setting up a cafe in a sauna pay for themselves in approximately 1.5 years, so the idea is quite viable and even profitable.

Expenses

In addition to the initial costs, ongoing investments will be required. First of all, for employee salaries, but this is not the only issue. From time to time you will have to purchase bath hats, disposable slippers, towels, etc.

Even according to the most conservative estimates, you will have to part with an amount of no less than 1.5 million rubles.

These funds will be used only for the purchase of equipment, and the cost of renting or the complete construction of the sauna is not taken into account. If we add these expenses, then the starting capital increases to 6-7 million rubles, part of which will be spent on utility bills and advertising.

The expenses also include all kinds of costs for finishing work in the premises. This is especially true for showers and steam rooms, which are subject to increased demands. The temperature in these rooms is usually high, so periodic repairs will have to be done once every year to a year and a half.

With a cost of services of about 1.5 thousand rubles per hour, the income will be more than 300 thousand rubles per month. Thus, the sauna pays for itself in 2-3 years.

It won’t be possible without a well-executed and well-executed advertising campaign. Advertisements in the media and on television. Distributing flyers and business cards also gives good results. A popular option is to organize discount promotions, even inviting guests for free.

It is worth understanding that today many people are looking for a sauna for relaxation via the Internet. That is why the establishment should have a business card page with many photographs. It should contain a description and prices of all services provided, a section with customer reviews, as well as the possibility of online booking.

Video: how to open a sauna?

Business plan

It includes all planned expenses and estimates the possible income of the enterprise. Briefly they can be presented in table form:

If you find an error, please highlight a piece of text and click Ctrl+Enter.

Sauna and business are quite an exciting combination. Anyone who is not afraid of competition, knows how to quickly get together and make the only right decision, will be able to open a sauna with minimal costs. In the future, you can earn a good reputation and have a constant contingent of steam lovers.

Where to start a business?

Before implementing the idea of ​​opening a sauna, you need to clearly understand the end result and draw up a step-by-step action plan. The more detail this is done, the greater the likelihood of success. Where to start?

Step 1. Define:

  • type of sauna (Finnish (sauna) with dry air, Russian (bath) - with wet air);
  • the need to install equipment (main and auxiliary);
  • range of services provided (billiards, sports equipment, massage and beauty salon, solarium).

Step 2. Use of existing property, purchase or rental of premises.

Step 3. Development of a business plan.

Step 4. Repair, re-planning, re-equipment of the premises of the future sauna.

Step 5. Purchase of main and auxiliary equipment.

Step 6. Registration of individual entrepreneurs, obtaining various permits and operational documents.

Step 7 Recruitment.

Is it profitable to open a sauna and why?

The profitability of a business is determined by the amount of income received. A well-thought-out structure of the enterprise with the provision of the most popular sauna services is the key to clients visiting such an establishment, which will contribute to further development.

Today, the sauna is perceived not only as a health establishment, but also as a cultural and entertainment facility. It is very important that the business has some kind of zest, is strikingly different from similar ones, in modern terms, is a little creative. This could be the decoration of the premises, the installation of innovative equipment, or the provision of some service to clients free of charge. “Winning” a client is possible only with the impeccable quality of services provided and the high professionalism of the service staff.

Competent planning of the future business, flawless execution of plans, and hiring real craftsmen as employees will make the business not only attractive, but also profitable.

Business plan for opening a sauna

A business plan is a document according to which the business will be built in the future. All costs and estimated profits are calculated, as a result of which it is planned to receive income that would cover the costs. In the future, it is planned to receive dividends, which is the main goal of the business.

When calculating a business plan, you need to carefully study the main points for making a profit. Firstly, you need to pay attention to the location of the sauna, the internal selection of premises, the quality of furniture and special equipment.

Registration

The main activity of the sauna is providing relaxation services to individuals. An individual entrepreneur is the best legal form for this business. The taxation system is better accepted as a “single tax on imputed income.” This type of activity, such as the provision of personal services, in accordance with the all-Russian coding of types of economic activities, has code 93. Sauna services fall under this item.

Selecting a location

The location of the sauna must be approached very carefully. The most suitable location would be one away from the main roads, quiet, surrounded by trees or a fence. The optimal location for the sauna is on the shore of any body of water. The presence of nearby power supply networks, water supply and sewerage play an important role when choosing a site for construction.

Selecting a room

The choice of premises is made when it is planned to rent it and equip a sauna. This method is one of the best in terms of upcoming expenses.

The size of the rented premises must be at least 150 m². This area should accommodate:

  • steam room;
  • pool;
  • rest room;
  • locker room;
  • toilet room.

Depending on the planned volume of services, it is necessary to provide separate rooms for massage and physical therapy. Billiards can be installed in the recreation room.

It is better to place a bathhouse on the territory of a hotel, fitness club, entertainment or sports complex.

It is possible to rent a small room - 50-60 m². This sauna can accommodate 4-6 people at the same time. The costs of re-equipment will be significantly reduced, which means that the cost of services can be made more affordable.

Equipment selection

To popularize the sauna, comfortable conditions for a good leisure time are important. It is advisable to purchase and install comfortable furniture, a plasma TV, karaoke, and a billiard table with a full set of accessories in the recreation room. The shower must be equipped at the exit of the steam room, preferably next to the pool. You will need a standard set of bath accessories: a ladle, a basin, a tub.

In the locker room, install separate lockers, a shelf for shoes, ensure the availability of bath slippers, hats, bathrobes, and install a mirror. Provide sheets or towels for visitors. This can be scheduled for a fee.

If there are massage, physical training or beauty rooms, equip them in accordance with the requirements: armchairs, chairs, massage tables, various sports equipment.

The sauna requires special equipment:

  • steam room oven;
  • water heater;
  • boiler for space heating;
  • pool water filter system;
  • indoor and outdoor lighting;
  • steam generator;
  • alarm system, fire extinguishing system.

Staff

“The customer is always right” - from this position it is necessary to select employees for the sauna - polite, courteous. The more tolerant and loyal the employee, the more willingly people will come here. The sauna must have an administrator to regulate, place and accept orders; cleaning lady to keep the premises clean; technical worker for steam and communications maintenance. If there are massage and beauty parlors, appropriate specialists are required. They can be involved under a separate agreement.

Considering the round-the-clock work schedule, the issue of organizing shift work is relevant.

Advertising and promotion

Advertising is the engine of trade, and no one can object to this. The better the advertising campaign for the opening sauna is carried out, the greater the guarantee of success. It is necessary to involve the media, produce and distribute visual advertising (install navigation signs, rent a billboard, distribute business cards, invitations, booklets, leaflets to passers-by on the street). If possible, place advertisements on all local Internet sites and social networks.

Estimated cost calculation

Costs paid monthly are shown in the table:

One-time expenses that are necessary when starting a business are shown in the following table:

Types of costs Amount, thousand rubles
1 Registration of individual

entrepreneurship

2 Room renovation 500
3 Sauna equipment set 40
4 Pool equipment set 30
5 Energy equipment set 45
6 Set of furniture for the rest room 50
7 Set of household equipment 20
8 Furniture set for massage room 15
9 Set of equipment for the gym 18
10 Locker room furniture set 15
11 Administration furniture set 15
12 Billiard table included 25
13 Soft inventory 10
Total 713

Prices for all types of furniture, technological and special equipment are approximate. They depend on the manufacturer, power and other parameters that affect the cost.

Payback forecast and profitability

An individual entrepreneur sets prices for visiting the sauna independently, based on the expected payback time. Based on the practice of operating establishments such as saunas, the most visited day of the week is established - Saturday.

For ease of calculation, let's consider an example. We accept the price of 200 rubles. per hour per visitor. Possibility of simultaneous visits – 10 people. The duration of the work shift is 12 hours. Since on weekdays the sauna occupancy can be up to 50%, simple arithmetic calculations show that monthly revenue will be 350 thousand rubles. Monthly income is 63 thousand rubles.

With such a monthly income, taking into account all unforeseen expenses payback sauna will be 1.5 years. Reducing the price and increasing the operating time per day will increase the payback period. If the “load” of the sauna increases, it will decrease.

When drawing up a payback forecast, the main thing is not to go too far with setting the hourly rate. Setting a tariff that is too low will cause wariness; setting a tariff that is too high will “discourage” the visitor.

Providing guaranteed quality services is the key to an establishment’s impeccable reputation and an influx of visitors.

Necessary documents for opening a sauna

Opening a sauna is a responsible and troublesome task. A license to provide such services is not required. In addition to arranging the premises, it is necessary to collect a package of various documents:

  • permission from the sanitary and epidemiological service to operate the sauna;
  • approval from the fire service for the start of work;
  • developed and approved sanitary and industrial control program;
  • contracts in accordance with the established procedure for disinfection, deratization, disinfestation of sauna premises;
  • for maintenance of the ventilation system;
  • for the removal of household waste;
  • for washing clothes;
  • service contract for internal electrical networks;
  • for the supply of electricity, water supply and sanitation.

To prevent fines imposed by regulatory authorities, it is necessary to comply with all requirements for the legal conduct of business activities.

Possible risks when opening a sauna

Starting your own business always involves risk. When opening a bathhouse, an entrepreneur faces the question: when will income cover expenses? Sometimes fears arise - what if the project does not pay off. To prevent this from happening, you must adhere to certain rules for running a sauna business:

  1. The services provided in the sauna should not be harmful to health.
  2. Business profitability will be ensured by timely execution of all necessary documents and contracts in accordance with current legislation.
  3. Do not provide services that fall under the Criminal Code of the Russian Federation (intimate services, distribution of narcotic and psychotropic substances, etc.).
  4. The business owner and staff must strictly maintain confidentiality regarding visitors.

Following these simple rules will create a positive reputation among clients, increase traffic, and, therefore, double or triple income, and increase profitability.

An important factor in increasing the number of visitors to the bathhouse is the sanitary condition of the premises, equipment, and the level of culture of the staff.

Do not neglect business insurance against bankruptcy and sauna accident insurance.

Sauna power supply

The sauna room is classified as a room with a large number of people and a high fire hazard. The electrical wiring in the sauna is subject to increased safety requirements. The thermal insulation of the wire must withstand high temperatures. According to the “Rules for the Operation of Electrical Installations”, it is strictly forbidden to install switches, sockets, and distribution boxes in the sauna. The best option is to lay the wiring from the outside of the steam room wall. You need to lead the ends of the wiring directly to the pantograph through the wall. If an electric oven is installed in the steam room, the cable must be routed through a monolithic floor structure. It is prohibited to use metal hose, corrugation, or any type of cable ducts for laying power supply wires in the sauna.

You cannot install lamps in the steam room on the ceiling. The lighting device must meet the requirements for heat resistance (withstand temperatures not lower than +125°C), and have an increased level of moisture resistance. In rooms with high humidity (swimming pool, shower room), it is recommended to install moisture-proof lamps and fittings (sockets and switches).

It is better to install the power supply control panel at the entrance to the sauna (vestibule, locker room).

All current collectors in the sauna must have a separate grounding circuit.

Sauna water supply

Water supply for the sauna is not the last thing on the list of mandatory solutions. Business development depends on the quality and quantity of water.

If water is taken from the city network, it is necessary to install a cold water meter and a filter system. Purified water fills the pool and is supplied to the heating device for use in the shower room. The durability of the heating boiler and shut-off valves depends on the quality of water purification.

It is better to install electricity and water supply according to a ready-made design solution.

How to open a sauna (video)

The presented video describes, using “live” examples, how to open a sauna from scratch, and what is needed for this.

From an economic point of view, this type of business such as a sauna is profitable and profitable. Initially invested funds bring net income within a year or two. A business plan drawn up correctly, taking into account all needs and financial capabilities, will ensure stable business operations that will bring not only monetary profit, but also moral satisfaction.

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